About Us

My name is David Bromenshenkel and I am the owner of Essential Fishing Tackle.  Growing up in Minnesota the land of 10,000 lakes, fishing was ingrained into my soul at a very young age. My love of fishing quickly found me being taken on trips with my neighbor and tournament angler Daryl Schmiesser whom taught me how to be a warrior with a rod and reel and the life lessons that went with it. 

As a young kid I couldn't afford new fishing lures very often so I quickly grasped the idea of creating my own.  I made molds out of plaster of paris and would remelt many of the torn up soft plastic baits supplied by Daryl and his friends.  As I grew older and was able to afford my own new lures I quickly discovered that while there may be a time and place for everything, there was also plenty of baits designed to catch the money in my wallet and didn't perform as one may have expected.

I quickly became a tournament fishing regular and my skills sharpened but the long Minnesota winters drove me crazy and I reverted back to making lures, buying cnc machined molds of baits and sent me down to the never ending road of trying to come up with something the fish haven't seen before.  Now in my mid 30's after 20+ years of tournament fishing I have set forth to create a company whose sole purpose is not to equip my fellow anglers with fancy new gimmicks or an endless array of colors to confuse them but to instead equip them with tournament tested and years of experience tried and true baits that they can count on to put fish in the boat day in and day out.